How Can WWW Help to Grow your Online Business
How can your online business grow? With the right tools, the WWW can help to develop business opportunities.
The WWW is Wide Enough for More
The world wide web (www) is virtually immeasurable; an ocean of information on anything and everything, including your online business.
The internet has become an integral part of our society on every level, filled with a number of development tools that will help to grow your business, your brand, your network, and more. For example: the retail industry quickly learnt that the future of shopping is virtual, and onine – in a last effort to compete against the likes of Amazon and eBay, they are fighting to adapt before it’s too late.
It has never been more important to have an online presence.
Design is imperative – it gives your website and business a brand that can be trusted, and recognised.
Numerous studies show that a well-constructed site will likely attract more desired visitors (organic or paid traffic), and, when coupled with an effective user interface, the number of conversions can soar – potentially generating new business opportunities at an exponential rate. So, the design of a website and it’s layout can directly influence the success of a business, but how exactly can having an attractive online presence boost your business? Trust. Design has an influence on a great many factors – in particular, a beautifully crafted website inspires trust. A customer will likely remember the experience of navigating through your website and perhaps even share the experience with another person.
If a website is poorly design, it repels visitors and reduces conversion of a visiting user to a paying consumer.
Marketing online is the most efficient form of projecting your business into the world. With reliable marketing tools like Google Ads, Google Analytics, social media, blogs, and more, your presence can be shared with or without a strong financial backing. Thanks to these advanced platforms, marketing is a pin pointed command that, with time and effort, will increase your conversion and boost brand recognition.
Kwibsy offers to help manage your website and maintain it to give you more time and space to concentrate on these more important factors. In addition to this, we also offer marketing services: we review your business and perfrom a process known as market research to prepare, and later implement, a marketing strategy.
Real time support in the form of online chats, email, phone calls, video conferencing, and more. The WWW has become a kind of virtual society that relies on the ability to share information, fast. There was a time where it took days to here from a village miles away, but now we can get an update from around the world within seconds.
Your business will carry an image, and this image is reflected through peoples interaction with it; Customer Support & Social Media. As web service providers, our abilities extend beyond hosting, web design – we offer additional services which include marketing, social media management, customer support integration, administration services, and more.
Customer support is key. With our support team, you receive a custom experience that will vary from case to case; generally, this experience will consist of com channel implementation to your site (online chats, email, phone calls, video conferencing, and more), and/or administrative services, where we have dedicated agents committed to your website(s), to answer potential queries via incoming calls, emails, instant messages, etc.
Social media is the medium by which your business will reach users on a more personal level. Here, your business can have an account or a page that is setup to include key points such as contact details, HQ address, opening hours, new etc. In addition to this, your business will have the opportunity to post news, pictures, videos, special offers, and more – the information displayed by your business will depend on the social media platform being used. For example: Youtube requires videos, whilst Facebook requires a more diverse array of information such as news articles, pictures, and more.
Social Media is a necessity as an informal confirmation that your business is legitimate and (via ‘like’ and ‘follows’, etc.) established as an active, existing business, if only to a certain degree. In this day and age, a business is expected to have an online presence, using social media in support of the main website as an extension of your activities where you can market via graphic design, advertised offers, and more.
Social media platforms require care and attention – read more about how you can use social media to better market your business.
The big WWW is big – so big that people started to try and identify better ways of having specific information (websites, images, etc.) shared online. Enter SEO. SEO (search engine optimisation) refers to the process by which a website is prepared to be more visible to potential visitors. This is achieved by optimising the website to better perform in search results.
If a web user is looking for a website, or a certain type of website, they would use a phrase, or a set of words to search. Using the search bar available through Google, or Bing, the person performing the search scans the results in the hopes of finding what they have been looking for. These phrases and/or words used to search for the desired information have become known today as ‘key phrases’ and ‘keywords’.
Compared to having a physical office on a busy street, with plenty of passerby’s – a website with advanced SEO grants the ability to attract the right kind of people, boosting conversion ratios and optimising the site for business. Coupled with advertising, and social media, SEO will give your website the best chance to out-perform the competition.